We’ve all done it, or at least considered it. It’s rebellious. The idea is so…. Rogue. It’s like moving hundreds of miles away. It’s liberation for some, and a major loss for others. The mass defriending, purging or cleansing of your Twitter followers, or Facebook and MySpace friends, and LinkedIn Connections is what I’m talking [...]
Archive for January, 2010
Netflix’s Red Envelope Dead. Why? Supplier Competition
January 11th, 2010
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So Netflix has dismantled its distribution division, Red Envelope Entertainment. This is not news. But neither should it have been. Those of you that have not seen the Red Envelope logo at the beginning sequence of a DVD, this Netflix wing buys the rights to distribution the same way that major movie studios do. They [...]
The Psychology of Marketing at Conventions and Trade Shows
January 9th, 2010
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As I write this, there are thousands of tweets containing the trending topic of CES or the Consumer Electronics Show. This mecca of gadgets, laptops, and basically anything running on electricity is the focal point of any geek’s life this week, and so it should be. As I read about the interesting news that EVERYBODY [...]
Green Marketing: FAIL
January 9th, 2010
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I was reading up on Foursquare on the Washington Post, a social networking tool that adds competition amongst users with a point system, when I saw this ad (right) from Ford : So I did, in fact,”*Roll over for info” and then saw the second screen (below) What? So you want us to buy a [...]
How to SMS Text Your Friends in the USA Free
January 8th, 2010
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Skype and other providers of VoIP (Voice over Internet Protocol) charge for SMS messages, which are technologically similar to e-mails, Google Voice (GV) is a great solution for those in the USA to bypass their mobile providers and use their smartphone (Blackberry, Android OS Phone) to send text messages via their data plan. But by [...]
