Archive for February, 2010

Cadbury Ireland Facebook Contest Shows Crowdsourcing Drawback: Plagiarized Works

A week ago Cadbury Chocolates Ireland announced the winner of their Cadbury Apprentice Contest to design a new Cadbury Milk Bar wrapper. All was well and the two top designers got well over 25,000 votes each. On Feb 15, 2010 they picked the winner, Sinead Costello. A lot of people voted for the design, but [...]

3 Buzz Phrases and Search Engine Myths That Need A Bazooka Reality Check

Adam Ostrow (@Adam Ostrow) said it best on Twitter: You know how politicians often break out the “tax ax“? I think I’m going to coin the “buzzword bazooka“ If ‘pride goes before the fall’, then buzzwords go before pride. If you work with search engines, you should probably know a few languages including HTML (I [...]

E-retailers Showing Little Progress On Accessibility

E-retailers, still somewhat in their pre-teen years as an industry are behind on a small, but vocal market. The visually impaired. It seems that while commerce and the internet continue to mold into one another, retail is failing to keep up. The famous case is National Federation for the Blind’s lawsuit against Target for failing [...]

Five Social Media Marketing Stats That Will Blow Your Mind

This article is great for showing the looming beast on the horizon. It touches more on Facebook than anything but so it should, it is the largest network and probably the most thorough. For those of you out there that are considering such plans in social media, networking or whichever term you use, the statistics [...]

The End Of Advertising Agencies And The Beginning Of The DIY Small Business Owner

My friends call me a dork for saying “These guys are the next travel agents” to any industry that drops the ball. The fact is travel agencies had it coming. They were expensive, unreliable and worst of all, did something you could do yourself if you were given access to the information. They didn’t own [...]

Layar Augmented Reality: Not Only Fun, But Necessary For Local Business [VIDEO]

Layar is a mobile app that I have been playing with for Android Mobile Phones. Basically it uses your camera, GPS location, compass and accelerometer to calculate which way you are facing, and from where, to tell you web information on places near you and in what direction. Wikipedia is the obvious ‘layar’ to play [...]

Google Wave’s Massive Potential for Business

Mashable, the social media hub for marketers and techies has a great article on how Google Wave can be helpful to businesses and project managers: http://mashable.com/2009/12/18/google-wave-business/

Follow me on Google Buzz!

Google just keeps pumping out products faster than most of of can follow. Google Buzz is the nwe feature within Gmail (Google’s Email Client) that is similar to Twitter and Facebook in the sense that real time updates from your contacts are available within one click from your inbox. I’m trying it out now, and [...]

Bing Gains US Search Market Share For 8 Months In A Row

Microsoft’s Bing.com, an attempt to catch up to Google’s search prowess is consistently gaining market share that Google and Yahoo are losing. But they do have a LONG way to go. http://ow.ly/16vg4

Women Now Dominate European Online Retail

Over 61% of online transactions in Europe were initiated by women in 2009. This is in direct contrast to 44% in 2007. Men still dominated travel and services online, but electronic retail now a majority female sector. Data based on some 8 million transactions, not surveys shows that the demographics of online retailing are not [...]

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